Sam Wright is a YouTuber and technology blogger at Techgirlblog.com, and has also led the software partner division at Webfluential , an influencer marketing platform (these platforms connect brands with influencers and bloggers and are very common in all countries today). What has she learned from bloggers and Influencer Marketing… and what can we learn from her? If you really want to evolve in online marketing, you have to humbly listen to those who have walked the path. Egypt Phone Number List We tell you the story of Sam and 4 practical and current tips that he shared from ProBlogger .Before we tell you her story, let’s just quickly clarify what an influencer marketing platform is. Influencer Marketing Platforms Influencer marketing platforms are becoming more and more common. If you have a sizeable audience on social media or are a high traffic blogger, you are in some way an influencer, and these platforms serve as a connection between them and the brands. You just have to register in them, fill out the data sheet, stipulate the price per post and voilá, you can start receiving orders. Bloggers and Influencer Marketing Of course, the amount of these depends on the size of your audience, the quality of the content and the price, among several factors. Some known are Coobis, Vinq, SocialPubli, BrandTube, Blog on Brands, among many others. This is how the relationship between bloggers and Influencer Marketing moves today.
Now yes, the story that Sam told about herself and her experience. We transcribe: The Sam Wright Story I had been running my tech lifestyle blog for just over a year when I started working for an influencer marketing platform connecting brands with bloggers developing sponsored collaborations. At that time blogging in my region had not become a true source of income yet, and therefore a stable job with a nine to five hours seemed like a “safe” bet, especially since it would leave me time to continue with my blog. .bloggers and Influencer Marketing The business of bloggers and Influencer Marketing has evolved at a rapid pace and I have been fortunate to wear both “hats”, the one of the creator and the one of the brand that pays for content. Playing these two roles has taught me four key lessons that I now apply to my blog and my work. This insights have allowed me to better monetize my own platforms, but have also given me the ability to help generate income for other creators. In the world of bloggers and Influencer Marketing, this is what I have learned … I give it to you and I hope it will be useful to you, whether you are a blogger or a brand; I hope they can help you as much as me. Contents. It’s about the Content.
It seems like a cliché, but the truth is that EVERYTHING relates to the content you produce. Make content … really good content, generates audience and invites engagement , which makes you attractive to brands, which are then interested in looking for you and paying you to create good content in order to get exposure for your product or service. Creating great content isn’t rocket science, but there are certain things I’ve learned over the years …Two things to remember The first is that good content is subjective. I have seen things produced by other creators and at the time I thought: “what the hell is that?” And yet they have done incredibly well with their audience. I have also seen very bad content that has little to no creative talent and no audience response and yet the brand liked it. Sometimes it is difficult, as a blogger, to remember that you do not create content for brands, Egypt Phone List but for your audience. This truth shouldn’t be difficult to understand, but it can be. I have a daily job, so on my blog it is easy to say no to a client who does not suit me or does not go with my line, but I know that when your livelihood depends on the income that your small space on the Internet derives, It can be easy to think that you could twist your content a bit to make it work. You can not. Neither should you. Do not do it. All the money in the world won’t make up for the audience you lose online. As a creator, I can confidently say this myself: your audience means more to you than anything else, and if you are faithful, you will happily ride out financial slumps to keep it. In the long run it will mean more and more income because you will be much more respected than other bloggers who chose to make a quick buck along the way.